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ClientCare provide a full range of financial services to the west of Melbourne. They provide taxation, loans and insurance as well as financial planning. Founded by Bruce Reid who has over 28 years experience in the industry. Their highly personalised advice and service is experience, research and technically based.
Our challenge was to reinvigorate the ClientCare look in the current highly competitive market. The ClientCare name which while well established in Werribee and surrounding areas, was often thought to be a health care company when seen out of context by a fresh audience.
Combining colour with form and shape we created a logo that represents financial strength and stability combined with the personal care that ClientCare pride themselves on. The interlinked circular images in the logo represent two people shaking hands and reflects ClientCare really do enjoy helping people with their goals.
Brochure
Stationery
Vertical Logo
Horizontal Logo-Revered Colour
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From the studio
We transformed a tricky name into a modern financial planning identity.
- InhouseMAD Studio
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